Growth-Focused Media Buyer
Turning ad spend into revenue with data-driven strategies and proven results
3+ years of experience helping e-commerce brands scale through strategic paid advertising, conversion optimization, and growth marketing. Specialized in social media advertising, Shopify stores, and email marketing.
About Me
Education
Bachelor's Degree in Communication and Multimedia (2021), combining creative thinking with technical execution
Certifications
Google UX Research Certificate (2021) • UX/UI Design Expertise • Marketing Strategy
Experience
3+ years as Media Buyer, helping brands scale with data-driven ad strategies and conversion optimization
Location
Based in Tunisia
Based in Tunisia, I'm a 28-year-old creative professional who brings a global perspective to digital marketing. My passion for exploration led me to solo travel for 4 months through Southeast Asia, an experience that taught me adaptability, cultural awareness, and the importance of understanding diverse audiences—skills that directly translate to my work in international e-commerce.
My journey began with UX/UI design and branding, where I developed a deep understanding of user behavior and visual communication. This foundation naturally led me to marketing, where I discovered my passion for media buying and performance advertising.
Today, I combine design thinking with marketing strategy to create high-converting campaigns. I specialize in e-commerce growth, building Shopify stores that convert, and leveraging AI tools to optimize every aspect of the customer journey—from the first ad impression to post-purchase email sequences.
Skills & Expertise
Media Buying & Advertising
UX/UI & Design
E-commerce & Conversion
Tools & Technology
Proven Results
Data-driven campaigns that deliver measurable growth
Case Studies
Real brands, real results—see how I've helped businesses grow
UI/UX Design Work
With a bachelor's degree in Communication & Multimedia and a Google UX Research certificate, I create user-centered designs that balance aesthetics with functionality.
Plant Shopping App
Mobile app UI design for a plant e-commerce platform with intuitive navigation and clean aesthetics
Food Delivery App
Complete mobile app experience for food ordering with focus on user journey and conversion
Fayto Skincare Website
Elegant e-commerce website design for skincare brand with emphasis on visual hierarchy and brand identity
Let's Work Together
I'm currently looking for new opportunities to help brands grow through strategic media buying and growth marketing. Let's discuss how I can add value to your business.
What I Bring to Your Team
UX research background enables data-driven decision making
Design skills combined with marketing expertise
3+ years of measurable success across multiple brands